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7 Best Shopify Alternatives and Competitors To Compare

Shopify is undeniably one of the most popular ecommerce platforms, but it’s definitely not the only option. Other Shopify alternatives are worth considering, with similar features, subscription models, and self-hosted options.

I researched other similar eCommerce platforms with notable features, shipping functions, point-of-sales, drag-and-drop, template features, etc.

Whatever ecommerce features you’re looking for, you will find the best Shopify alternatives in today’s post.

Without wasting more time, let’s dive in.

Top Shopify Competitors

Before we begin, note that some of these Shopify alternatives offer a free plan, which lets beginners start an ecommerce shop without the high cost.

For example, Weebly offers features like shopping carts, inventory management, in-store pickup, and automatic tax calculation in its free plan. If you’re a beginner, Weebly makes it easy to start an ecommerce business with minimal cost.

WooCommerce is the best alternative to Shopify if you use WordPress.

You can easily create a blog with your WooCommerce shop, adding SEO advantages that drive organic traffic.

If you need more control over your code or run a large, complex catalog, open-source platforms like Magento and PrestaShop are worth a look too. Both let you self-host and customize every part of your store, though they come with a steeper learning curve than hosted platforms like Shopify.

You can read my extensive review if you want a thorough look at Shopify and how it compares with other eCommerce solutions.

If you are unsure between Shopify and WooCommerce, I reviewed both platforms in this comparison post.

But let’s not get ahead of ourselves; here are the top 7 alternatives to Shopify you should try.

1. BigCommerce

BigCommerce homepage

BigCommerce is a comprehensive e-commerce platform for small, medium, and large businesses. With built-in tools and scalability options, BigCommerce empowers entrepreneurs to create and manage their online stores effectively. 

Unlike Shopify, BigCommerce offers unlimited staff seats in all its plans. In contrast, Shopify caps staff seats at 2 in Basic, 5 in Shopify, and 15 in the Advanced plan. 

BigCommerce lets you sell across channels and connect your store to Amazon, Walmart, and eBay while managing customers’ orders from your store. 

Aside from the Standard plan, all BigCommerce plans include cart abandonment features. This lets you send customers an automated incomplete cart reminder notice, encouraging them to complete the checkout.

If you max out your plan limits, additional stores can add up, and BigCommerce is generally cheaper than Shopify. On the BigCommerce Standard plan, each additional storefront costs $30/m; on the Plus plan, it costs $50.

Additional stores on the Pro and Enterprise plans cost $100/m, respectively.

BigCommerce doesn’t offer a free plan, but its feature-rich offerings make it a worthy Shopify contender.

BigCommerce Top Features

  • Advanced SEO capabilities for better search engine visibility.
  • Flexible product catalog management.
  • No additional transaction fee 
  • Unlimited store staff accounts are included in all plans.
  • Integration with multiple (over 100) payment gateways.
  • Mobile-responsive themes for an optimized user experience.
  • Abandoned cart recovery to minimize lost sales.
  • Free sitewide SSL Certificate
  • Sell and fulfill orders in multiple store locations, including in-store pickups.
  • 24/7/365 phone, chat, and ticket support channels.
  • Manage all your BigCommerce stores from one admin account.

BigCommerce Pros and Cons

Pros

  • Excellent scalability and flexibility to accommodate growing businesses.
  • Powerful built-in features that minimize the need for additional plugins.
  • Seamless integration with popular third-party apps and services.
  • Strong customer support to assist users with any challenges.

Cons

  • Relatively higher pricing plans than some alternatives.
  • Limited template customization, requiring technical expertise for extensive modifications.
  • No free plan, but you can try it free for 15 days.

BigCommerce Pricing

Like Shopify, BigCommerce offers two e-commerce plans for entrepreneurs: Essentials and Enterprise. The Essential plan is ideal for solo e-commerce business owners, individual and small businesses doing less than $400k in annual sales.

The BigCommerce Enterprise plan targets large-scale businesses exceeding $500 in yearly sales. Contact sales for a quote.

Here are the price details for the Essential plans.

BigCommerce Pricing

2. Weebly

Weebly homepage

Weebly is a beginner-friendly website builder that also offers e-commerce capabilities. It targets new e-commerce store owners and individuals who want to build websites and online stores with minimal investment.

It provides an intuitive interface and a variety of attractive templates, making it suitable for small businesses and individuals. 

Weebly is one of the cheaper alternatives to Shopify if budget is a factor. The base ecommerce plan starts at $13/month, or $10 with annual billing. 

Though not as robust and feature-rich as Shopify, it has all the essential ecommerce features to get you up and running in minutes. It also lets you sell and receive payments worldwide. 

Weebly and Shopify are both hosted platforms, so you don’t need to spend extra on hosting your ecommerce store. All the tools and features are built into your Weebly store, so you can focus on selling and promoting your business. 

Weebly offers a free plan, although it has limitations and Weebly branding. It’s a quick and easy way for beginners to try e-commerce and learn how to build an online business. 

Weebly Top Features

  • Drag-and-drop website builder for easy customization.
  • Customize and automated checkout functionalities
  • Mobile-responsive designs to ensure a seamless user experience.
  • Inventory management for efficient product tracking.
  • Accept payments through PayPal.
  • Transact with Square Gift Card
  • Track and manage inventory with bulk product Import and export features.
  • Create coupons to drive more sales and revenue.
  • Offer in-store pickup so customers can order online and pick up items offline.
  • Weebly is also a blogging platform.
  • Use a custom domain name.
  • Premade beautiful template design 
  • Sell digital goods and products.
  • Manage your Weebly store with mobile apps.
  • Free SSL Certificate
  • Automatically calculate shipping rates by carrier, location, weight, and quantity.
  • Integrated payment processing for secure transactions.
  • SEO-friendly tools to enhance online visibility.
  • Chat, email, community, and phone support.

Weebly Pros and Cons

Pros

  • Easy setup and user-friendly interface.
  • Attractive and professional templates for visually appealing stores.
  • Good customer support for prompt assistance.
  • Affordable pricing plans suit small budgets.

Cons

  • Limited customization options compared to more advanced platforms.
  • Less scalability for large businesses with complex needs.

Weebly Pricing 

Beyond its forever-free plan, Weebly offers three standard plans. Each plan offers different levels of support, features, and store capabilities.

Here is a summary of the Weebly Pricing. Check the pricing page for more information on available features and access levels.

Weebly Pricing

3. Ecwid

Ecwid homepage

Ecwid is an e-commerce solution that integrates easily into existing websites, marketplaces, or social media platforms. 

If you need to sell across the web, Facebook, TikTok, YouTube, Instagram, mobile apps, and websites, Ecwid is a solid Shopify competitor. It also integrates with WhatsApp, so you can market to your contacts and generate more revenue.

The software allows merchants to sell everywhere possible – whether you’re a blogger, YouTuber, content creator, business owner, or vlogger, anyone can start an ecommerce store on Ecwid.

Lightspeed backs the platform, so it uses the Lightspeed Point-of-sale system and Vend, Clover, and Square to sync inventory and customer orders to your online store. 

In addition, you can sell and process payments via PayPal, Stripe, and Square from your Ecwid stores. 

It offers a user-friendly interface and features suitable for small businesses, bloggers, and individuals. 

Ecwid offers a free plan with limitations on features and product listings.

Ecwid Top Features

  • Seamless integration with websites, blogs, and social media platforms.
  • Mobile-responsive design for optimal user experience on any device.
  • Automated tax calculations.
  • Sell digital goods and upload up to 25GB per file.
  • Create coupon codes
  • Mobile POS system.
  • Optimize your store with essential eCommerce SEO tools.
  • Square, Clover, and Vend POS systems (available in the unlimited plan and for US merchants only)
  • Customize checkout page
  • Drag-and-drop website builder.
  • Multiple payment options to cater to diverse customer preferences.
  • Create paid advertising on Pinterest, Google, Facebook, TikTok, and Snapchat. 
  • No additional payment transaction fee.
  • Accept recurring subscription payments. 
  • Responsive ecommerce store templates.
  • Inventory management for easy tracking and control.
  • SEO optimization features to improve online visibility.

Ecwid Pros and Cons

Pros

  • Easy integration into various platforms without disrupting the existing website.
  • Beginner-friendly interface with simple setup and management.
  • Flexible and scalable solution to grow alongside the business.
  • Forever free plan.
  • Good customer support to assist with any challenges.

Cons

  • Limited design and customization options compared to dedicated platforms.
  • Limits on Products.
  • Advanced features may require upgrading to paid plans.

Ecwid Pricing

You can use the free plan till you’re ready to upgrade. 

However, you can only upload a maximum of 5 products, but you have unlimited bandwidth. You can access marketing features like Facebook and Instagram advertising, and sell across multiple stores and channels.

The free plan also allows you to create a free website and add a store with no transaction fees.

The standard plan includes three options: Venture, Business, and Unlimited. 

The Venture plan is ideal for beginners, while Business and Unlimited suit businesses that want to grow. For more Ecwid pricing information, check the page.

Ecwid Pricing and features

4. Squarespace

Squarespace homepage

Squarespace, known for its visually appealing website builder, also offers e-commerce functionality. 

It provides an intuitive interface and beautifully designed templates, making it an attractive option for creative professionals and artists. 

One of Squarespace’s core features is its template library. It offers a wide range of beautiful pre-built templates that give your store a responsive design and a stunning appearance. 

Squarespace offers a responsive single-checkout option, making it easy for customers to purchase effortlessly. 

For US merchants only, Squarespace offers its POS features, allowing you to sell in physical stores and offline and synchronize all orders with your online store account.

You can sell via Facebook and Instagram by synchronizing product catalogs, tagging products, adding shops to your profile, or running paid advertising.  

While Squarespace doesn’t offer a free plan, its feature set and design capabilities make it a popular choice.

Squarespace Top Features

  • Accept payments from multiple gateways and payment methods – credit cards, Apple Pay, Stripe, PayPal, etc. 
  • Get details analytics into store performance, purchases, and units sold, and track orders, 
  • Integrates with services and products on third-party platforms. 
  • Manage inventory through an easy-to-use interface and receive email notifications when stock is available.
  • Generates recurring revenue through the subscription-based business model.
  • Sell digital downloads and products via your Squarespace stores.  
  • User-friendly drag-and-drop editor for easy website customization.
  • Squarespace point of sale lets you sell in person with iOS and Android apps.
  • Sell through Facebook and Instagram shops, add product catalogs, and run paid ads.
  • Stunning templates designed for various industries.
  • Seamless integration with social media platforms.
  • Mobile-responsive designs for optimal user experience.
  • Reliable hosting and security measures.

If you’re struggling to decide between Squarespace and Shopify, check out my extensive comparison post.

Squarespace Pros and Cons

Pros

  • Stunning and modern website designs that capture attention.
  • User-friendly interface with no coding required.
  • Built-in blogging functionality to enhance content marketing efforts.
  • 24/7 customer support for assistance whenever needed.

Cons

  • Limited payment gateway options compared to specialized e-commerce platforms.
  • Fewer e-commerce features compared to dedicated online store solutions.

Squarespace Pricing

Three standard pricing plans are Business, Commerce Basic, and Commerce Advanced.

Each plan has one year of free domain name registration and a customized checkout domain name experience.

You can have https://yourdomain.com/checkout/ as your checkout page to improve the user experience and maintain consistency across all website pages.

Below are the Squarespace e-commerce pricing plans.

Squarespace pricing plans.

5. WooCommerce

WooCommerce homepage

WooCommerce is an open-source platform and a very popular WordPress e-commerce software. It provides a robust e-commerce solution for WordPress users. 

With a wide range of extensions and customization options, WooCommerce lets users turn their WordPress sites into feature-rich online stores. The best part is that WooCommerce offers a free plan as a WordPress plugin.

You can also try Woo Express for 14 days to decide whether it is worth the investment. WooCommerce also provides enterprise-level commerce solutions for high-volume merchants, and it’s built for developers, too. 

WooCommerce powers over 3 million stores on the WordPress platform, making it one of the most widely used ecommerce software solutions today. 

Among the top 1 million ecommerce sites, 23% used WooCommerce as their ecommerce solution. 

WooCommerce stats

One of WooCommerce’s core strengths is community support. As a WordPress product, it enjoys developer support from the WordPress community. 

WooCommerce is also suitable for dropshipping, with its extensive extensions that work seamlessly with marketplaces like AliExpress and several dropshipping partners.

It has over 800 extensions and 70+ WooCommerce themes to extend store features and functions and customize design extensively. 

Whether a beginner, already selling, an ecommerce agency, or a developer, WooCommerce is one of the best Shopify alternatives that is feature-rich, easy to use, and allows flexibility.

WooCommerce Top Features

  • Seamless integration with WordPress, leveraging the platform’s familiarity.
  • Extensive range of extensions and plugins for enhanced functionality.
  • Sell physical products, digital downloads, subscriptions, memberships, etc.
  • Manage your stories on the go – IOS and Android apps.
  • Use blocks to create content and add features to your stores.
  • Flexibility in design and customization to align with brand aesthetics.
  • Integration with other services, tools, and products.
  • Translate your store into over 24 languages.
  • Automated cart abandonment recovery emails.
  • Real-time shipping and booking rate calculations.
  • Automatic tax rate calculations.
  • Use your custom domain with an SSL Certificate for added store protection.
  • Take control of your hosting. 
  • No-code site editing features with blocks.
  • Advanced built-in reports and connection to Google Analytics.

WooCommerce Pros and Cons

Pros

  • Highly customizable and flexible to meet individual business needs.
  • Strong community support with abundant resources and tutorials.
  • Familiar with the WordPress interface for easy management.
  • No additional transaction fees other than those of payment providers. 
  • A scalable solution is suitable for both small and large businesses.

Cons

  • Requires a self-hosted WordPress website, which may involve additional setup steps.
  • Advanced customization may require technical knowledge or assistance.

WooCommerce Pricing

Two standard e-commerce plans are available for WooCommerce: Essential and Performance.

Each plan gives you access to the e-commerce features you need to launch and grow your store. However, the Performance plan is ideal for merchants with higher resource requirements.

Here is a summary of the price and features.

WooCommerce price list

6. Magento

Adobe Commerce landing page showing storefront management features and enterprise shopping solutions.

Magento, now officially called Adobe Commerce after Adobe’s 2018 acquisition, is one of the most powerful and flexible ecommerce platforms available. It comes in two flavors: Magento Open Source, which is free and self-hosted, and Adobe Commerce, the enterprise-grade paid edition with built-in AI merchandising and B2B tools.

Unlike Shopify’s all-in-one hosted model, Magento gives developers full control over the codebase. This makes it a favorite for businesses that need deep customization, complex catalogs, or multi-store setups that off-the-shelf platforms can’t handle out of the box.

Magento powers a large share of mid-market and enterprise online stores, and its open architecture means you’re never locked into a single vendor’s ecosystem for themes, extensions, or hosting.

The tradeoff is technical overhead. You’ll need a developer or agency to set up, secure, and maintain a Magento store, and self-hosting requires more server resources than a typical WordPress or Shopify site.

Magento is a strong Shopify alternative if you’re running a large catalog, need advanced B2B pricing rules, or want a platform that scales without switching software as you grow.

Magento Top Features

  • Full source code access and unlimited customization
  • Advanced catalog management for large, complex product lines
  • Built-in B2B features like customer-specific pricing and bulk ordering (Adobe Commerce)
  • Multi-store and multi-language management from one admin panel
  • Headless commerce support through Adobe’s API-first architecture
  • AI-powered product recommendations and Live Search (Adobe Commerce)
  • Extensive marketplace of free and paid extensions
  • Strong SEO controls, including custom URL structures and rich snippets
  • Flexible shipping, tax, and payment gateway integrations
  • Active open-source developer community and documentation

Magento Pros and Cons

Pros

  • Free open-source edition with no licensing fees
  • Unmatched flexibility for custom store builds
  • Scales well from small catalogs to enterprise-level stores
  • Strong B2B and multi-store capabilities in the paid tier

Cons

  • Steep learning curve, not beginner-friendly
  • Requires developer support for setup and maintenance
  • Self-hosting demands significant server resources
  • Adobe Commerce pricing is not publicly listed and can run into tens of thousands per year

Magento Pricing

Magento Open Source is free to download and self-host, though you’ll still pay for hosting, developer time, and any premium extensions you add.

Adobe Commerce, the paid enterprise edition, uses custom quote-based pricing tied to your store’s gross merchandise value. Costs typically start around $22,000 per year for smaller stores and scale up from there, with cloud-hosted plans (Adobe Commerce on Cloud) starting higher since hosting is bundled in.

Because of this pricing structure, Magento tends to suit growing or established businesses rather than beginners on a tight budget.

7. PrestaShop

PrestaShop ecommerce homepage showing platform navigation and get started call to action button.

PrestaShop is a free, open-source ecommerce platform that has powered online stores in over 190 countries. Like Magento, it’s self-hosted, giving you full ownership of your store’s code and data instead of renting space on someone else’s platform.

It’s built for small and medium-sized businesses, offering a balance between the flexibility of open-source software and a more approachable setup than Magento.

PrestaShop includes solid B2B functionality out of the box, such as customer group pricing, bulk discounts, and quote negotiation tools, features that usually cost extra on other platforms.

You can extend your store through the PrestaShop Marketplace, which offers thousands of free and paid modules and themes to add features like advanced SEO tools, marketplace integrations, and custom checkout flows.

Since PrestaShop is self-hosted, you’ll need to choose your own hosting provider and handle updates yourself, though managed PrestaShop hosting plans have made this easier over the years.

PrestaShop Top Features

  • Free, open-source core with no licensing costs
  • Unlimited product listings with no artificial caps
  • Built-in customer segmentation and B2B pricing tools
  • Multi-store management from a single back office
  • Thousands of modules and themes on the PrestaShop Marketplace
  • Customizable checkout and responsive store templates
  • Multi-language and multi-currency support for international selling
  • Integrated SEO settings for URLs, meta tags, and sitemaps
  • Support for major payment gateways and shipping carriers
  • Active global community and extensive documentation

PrestaShop Pros and Cons

Pros

  • Free to download and use, ideal for budget-conscious store owners
  • Strong built-in B2B and multi-store features
  • Highly customizable without vendor lock-in
  • Large marketplace of themes and modules

Cons

  • Requires your own hosting and technical maintenance
  • Premium modules and themes can add up in cost
  • Less beginner-friendly than fully hosted platforms like Shopify or Weebly

PrestaShop Pricing

PrestaShop’s core platform is completely free to download and self-host. Your main costs are hosting (typically $10 to $50 a month for shared or cloud plans) and any premium modules or themes you add from the PrestaShop Marketplace.

There’s no forced subscription tier or revenue-based pricing here, which makes PrestaShop one of the more predictable-cost options on this list if you’re comfortable managing your own store infrastructure.

FAQ

Conclusion

While Shopify remains a popular choice for many small, medium, and Enterprise business owners, exploring alternatives is crucial to finding the best fit for your needs.

The eCommerce platforms mentioned in this article offer a range of features, target different audiences, and come with varying pricing and payment processing fees. 

Whether you’re a small business, artist, blogger, drop Shippers or large enterprise, Shopify alternatives provide opportunities to establish and grow your online store. 

Consider your requirements, budget, and long-term goals to select the best ecommerce platform for your business vision.

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