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8 Free SMTP servers to Send Transactional Emails in 2023

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For many eCommerce and business websites, sending transactional emails isn’t just about the design and content; it is more about the delivery and security. This is where a Simple Mail Transfer Protocol server comes in. With an SMTP server, you can trust your transactional emails are sent, received, and relay to the correct recipient. However, …

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Email Blasts: What is it and How to Do it Correctly to Improve ROI

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Are you thinking of using email blasts but wondering if it’s an ethical business practice, especially now that internet users are more aware and intelligent?  There’s no clear-cut answer; it’s the typical “it depends.” It depends on the individual marketer’s needs, audience, offer, business goals, etc.  In this article, I will explain everything you need …

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14 Email Marketing Best Practices to Increase Engagements in 2023

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Email marketing is a low-cost and effective marketing strategy. It is an excellent way to generate leads, convert visitors to customers, and build engagement.  But without exploring the best email marketing practices, you could miss many opportunities to turn profits. Whether you’re a beginner, intermediate, or expert email marketer, everyone wants the same – a …

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How to Create a Professional Email Signature With Examples

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Do you know that having a professional email signature can be an additional source of creating brand awareness, referral traffic, and business opportunities? Each time you send an email message without your professional signature, it is one opportunity missed to talk about your business to potential customers. Approximately 347.3 billion email messages are sent daily, …

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5 Best MailChimp Alternatives For Marketers (Free&Paid)

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Mailchimp is one of the famous brands in the email marketing industry. Still, it is not the most suitable choice for everyone, especially if your business requires more advanced email marketing features. If Mailchimp isn’t the right choice, you will find the five best Mailchimp alternatives you can try on this list.  In the past, …

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