Again, the debate over either removing dates from blog posts is good or bad blogging practice has surface once more. But this time, I’m not going to sit on the fence.
Sometimes ago, I published an article in which I gave an advice why following in the footsteps of authority bloggers could be dangerous. I urge you to read that post and take some of what I shared there.
Before you follow someone’s lead, be careful who you follow and don’t just go with conventional thought; analyze yourself and evaluate every of your qualities, goals, your true self, who you are, how you want others to perceive you and your business etc.
First, I want to ask you a question and sincerely I do want “YOU” to answer it.
Is there truly an “evergreen” information?
Many authors will argue that their content is evergreen and timeless. But in real honesty, is there ever a 100% evergreen information? There is one aspect of life that I know of that is evergreen and that is “life and death”.
Since the beginning of the world Man has being giving birth to their off-spring and Man has being caused to die when his time is up. No one lives forever – and that is an evergreen information but….wait a seconds!
The fundamental word or actions in the above statement is life and death; the causes or implementations of these actions has been known to increase from time to time, from generation to generations.
Many years ago, the only means for a woman to get pregnant is to have a physical sexual intercourse with a man, then she can/may conceive and become pregnant. After nine months when are time is due, she delivers her burden – a baby is born.
Fast forward to modern days and the improvements in science and technology, now a woman can get pregnant without having a man physically deposit sperms in her through sexual intercourse. She can even now decide the sex of her unborn baby.
The causes of death has rapidly grown from time to time in our generation than it ever was. From HIV,Cancer to now another deadly virus – Ebola.
Now tell me…if the causes of life and death could increase over time, do we still have a so-called 100% ever green information?
I was reading through Derek Halpern of social trigger’s blog and couldn’t resist what I saw – the blog post carries no dates and dates on comment section has been removed too.
To me this is totally a NO! NO!
Why are we here? – Blog Authors.
We’re supposed to give to the users the best possible “relevant” answers to their queries. One of the most important factors that makes an information relevant to a user’s query is dates. A user need to know before all else the degree of authenticity the information before him is relevant to his “present” needs.
We are living in a very fast pace world that is changing almost every single seconds; here and there things are happening, news are breaking out from every hooks and corners, event are taking places and technology is trying to make it almost possible to catch up with the changes around us.
One very place to turn to when you need a recap of all major events and information is the world-wide web. The very place to get accurate data information now turn into a place of deceit.
No mater how you – bloggers – think, believe or clamming your contents are timeless – I tell you they’re not.
Years ago, we have no such commenting system called ComLuv. Those bloggers who are writing about commenting strategy or whatever topic about blog commenting never have the grace to include ComLuv has part of their teachings or case studies.
Now we do; and if blog post dates is not on those articles written years ago before the existence of ComLuv blog commenting system, then a user who is looking for an up to dates information on blog commenting tools may eventually do away with non-applicable tactics on effective commenting.
If post dates are not on your posts – I assume two things:
1. You’re a lazy blogger and don’t want your blog visitor to see that in you.
2. You’ re trying to manipulate page-view by deceiving visitors from search engine to click-through to your website – since dates are not visible on your search listing in SERP, readers may likely click-through based on benefits of doubt.
The Worst Case of Removing Dates from Blogs Posts.
Well, to some degree user may not find it too offensive if dates were only removed from the post and is still visible in the comment section. At least we have some evident to judge the relevancy of the information at hand.
But when the entire blog can’t be identify with publication date, then such blog visitors are in deep shit. One very thing that is still mystery to me is that this practice of removing dates on either posts or entire blog is mostly common among the so-called “A” blogger.
Do the finds yourself and see in every 10 blogs you’ll find out there that carries no dates of publication on its blog post, I bet 8 out that figure are one of those bloggers we look up to for advice.
Now it became glaring why you should be careful who you listen to and take advice from. These people – Authority Bloggers – can do anything and still get away with it. Don’t replicate their tactics or strategies.
Be yourself and follow the path that is upright and crawl, walk or better run at your own pace.
Recently, I was searching for the term “wpengine coupon code” and Art Of Blog – a well popular and authoritative blog – pop-up among the SERP result.
Without much thinking about it, I click-through to the blog and was reading through before something caught my attention – the promo code I heard of was different from what I saw on their blog – Art of Blog – I was like, “what’s going on with WpEngine”?
Then, being an insider in the blogging industry….something tells me to look out for publication date. I did, but no dates attached to the post. Oh my GOD!
I scroll down to the comment section to see if there is dates and behold the information am reading was way be back published and only valid in the year 2012. Oh! That was when I really understand and realize the degree of harm we are doing to consumers of our content if such thing as dates is being removed on our publications.
The below image shows the dates of the publication on Art of Blog comment section. Thank GOD they keep that!
The Bigger Shocker of Removing Dates from Blog Posts.
I wasn’t satisfied with my findings; so I proceed further with my research wanting to know more why bloggers do this and maybe there is any real positive benefits the practice offers visitors – of all mentioned arguments for removing dates on blog post, all were in favor of the blog owners and their selfish interest.
I followed a link from Google SERP to warrior forum there I found the biggest shocker of them all.
Read carefully the below statement.
What do you called that?
Business tactics or fraud?
I believe Google should start penalizing sites that indulge in this act of deceive and unethical blogging practice.
Share this article if you believe that removing dates on blog post is entirely not acceptable and misleading. Put yourself in your sites visitors shoes!
Why Google Should Start Penalizing Sites For Removing Dates From Blog Posts by Shamsudeen Adeshokan