I belong to a community of bloggers on LinkedIn called “Bloggers Helping Bloggers”. Yes as the name literally state, it is a group of bloggers coming together to help each another in mostly, engagement.
I love this group so much that most of my time spent in any online bloggers communities this group takes more than 50% of total time spent.
But in recent time, I started having an issue with something. And this something has given me a whole lots of sleepless night cause it effect on blogging is part of, engagement.
Why do you leave comments on blog post?
And if I may ask in another perspective, why do you even care so “much” about comments on your blog post?
I asked these questions because there is an issue that has continue to let not sleep, and it nothing more than “blog commenting reciprocate”.
I read blog post for some simple reasons:
- To create awareness for my blog.
- For “small scale” blog marketing and posts promotions.
- To Build relationship with other “relevant bloggers”.
- To establish meaningful networking strategies.
- To build back engagement on my blog posts.
- Not for building back links. Not for SEO benefits.
I think the idea of comments reciprocating is flaw. Don’t get me wrong, I know and understand that part of its (comments reciprocate)usefulness is to encourage other bloggers and to show-case each other’s talent.
Here is a blog post that I wrote sometime ago that deals with getting more comments on your blog posts. Read it and learn some simple tricks on getting more comments on your post, if you care for comments.
But what if I don’t understand what your blog topic is all about and instead of leaving trash comments on your post that other commentators who understand your points and are genuine readers of your blog will find awful…is best I move on to another blog where I could find interested relevant topic.
Why do you have to depend on reciprocal to have comments on your blog post?
I don’t know about you, but if I have to depend on such system to have real people leaving comments on my blog post, then my content is not worth reading in the first place.
Blog post are meant to be read if the reader find it useful, relevant and resonate within.
There suppose to be strategy in how we blog, how we manage our online activities.
I see this same tactics of having comments on your blog post as that one blogger who just care about seeing his traffic stats on the rise but never took the time to think what is in it for me in this traffic spike?
Of what benefits is the increase in traffic spike having on my blog’s overall quality, revenue, engagement, marketing, social media presence etc?
Having 10 genuine readers who read your blog posts based on the simple fact that they do like and enjoy what you’re doing is far better than 100 of readers whom you’re manipulating to read and leave comments on your blog post.
Yes, don’t be surprise I use the word “manipulation” above, to me the entire system of blog commenting reciprocal is in itself trying to manipulate one of the criteria that determines the quality of your blog content, which is the level of engagements going on your blog.
If readers find your post educating, quality, entertaining, and in whatever the readers wants, for sure they will always come back to read more.
I read a couple of blogs each day and to be honest with you, these blogs I never receive a visit from the bloggers behind them for once and the truth is, these are blogs I enjoy reading and leaving comments on.
The bloggers who managed these blogs wrote quality information that makes me just want to read more. Apart from Enstine and occasionally Harleena, who makes it their duty to always keep in touch once a while, all others are not my blog visitors and that never stop me from visiting their blog next time.
Focus on the most important aspect of blogging and comments shouldn’t be something you worry over. And to say this straight without leaving in some words, gone are the days when the level of engagement or traffic volume could be taken as measurement for a blog’s quality.
What’s the purpose of being a business blogger?
I don’t know about you, but time is the most important and priceless commodity to me and each seconds I spent online should be account for and spent on what has the potential capability to bring direct effective measurable results on my blog’s revenue.
Unless you’re blogging for fun and not hoping to make a living from blogging, then there are some chicken little you should keep worrying over, like blog commenting.
As a blogger, I see two things that are the most important and the life line that will either make or break your blogging success.
Quality content and Effective Targeted Marketing.
These are the two ingredients every blogger needs to “make money” from blogging. I say make money from blogging with a reason.
Not every blogger would create a popular blog and that kind of community around his blog like that of Darren Rowse, Harleena, Enstine, Pat Flynn, Ramsay, etc.
But every blogger should learn the true and tested ways of making money from his blogging activities. Focus on what matter most and the rest will take care of itself.
If you’re doing something great with your blogging activities, i.e you’re discovering new tactics, new strategies, making more money and putting all these things as a post on your blog, and backed it up with an effective marketing system; I bet you if thousands of readers won’t stream down to your blog.
But You can share if you don’t leave or reciprocate comments.
Yes, and fine.
That’s okay if your followers are diverse and read whatever you share with them.
For some social media icons, they share only what appeal to their audience and can’t blame them for ignoring other quality posts that in some way doesn’t target to their followers.
When you start sharing with your readers what they don’t know you with, and is obvious these things do not mean good to them, you may lose them faster than you ever think.
Find the balance in between and keep the good image you’re known for into consideration before any other financial or social gain.
What is your take on blog commenting reciprocate?
Feel free to voice out your opinion, especially if you’re from BHB on LinkedIn.