The contents of this post assume you already know what affiliate marketing is and would not duel much on the definition of affiliate marketing but how to promote affiliate products using email list.
But, for the benefits of those of us who are new to internet marketing, Affiliate marketing is when you sign up on a merchant site to sell his products in exchange for commission when you make a sale.
That is, you direct individual prospect to the merchant website and get paid a percentage of the transaction when the deal is finally sealed.
With that said, in today’s post I want to show you one of the most powerful tool every blogger, internet marketer should have in their kits to market his affiliate products.- A must have tool for any one who wish to make a living online.
The Email List of Subscribers.
If there is one absolute major task every blogger should learn to master, then, that task is, building a list of email subscribers. There are many benefits await you when you have good healthy email subscribers.
- You have your own traffic source.
- Have ready-made audience to market to.
- Drive traffic to new blog.
- Make money continuously.
- Get direct feed back on your services and products.
The benefits are endless and are only limited by your own imagination.
In today’s post, I want show you how to promotes your affiliate products using email list of subscribers whom gave you permission to send them occasional newsletter from your blog.
Steps in promoting affiliate products.
The is what most affiliate marketer does:
- Sign up for affiliate product
- Get affiliate Code
- Start promoting his code by driving traffic to merchant website.
The above steps is good, but what happen if the prospect don’t buy right away? You lose them for good and will always buy advertising package each time you need to market your affiliate products.
This is what Smart affiliate marketer does:
- Sign up for high in demand affiliate product.
- Get affiliate code.
- Create a squeeze page or opt in page to capture email subscribers.
- Drive traffic to his opt in page and capture email addresses.
- Promotes his affiliate code through email list.
- Keep nurturing his list for future marketing.
The latter process is by far the best way to promotes your affiliate product and your own product as well, this is why email list is your best tool when it comes to internet marketing.
First, we’ll want to see how to set up a good functional email form or better called it, opt in page. Without this, all our effort in trying to entice prospect to give out their email address will be in vain.
The first step to achieve this is to sign up for a good and reliable auto-responder services company that makes your task easy and ensure you don’t lose your money while trying to make money.
There are several good affordable auto-responder services companies out there, but to save you the time and pain in trying to figure out which works best and why you should go for it, I have compiled four of the best ones out there. I have the opportunity to have used some and could tell first hand how good their service is.
Sign up with any of the above and create your newsletter campaign.
A list campaign is just a name given to each newsletters you set up to identify it. When you have multiple campaign out-there you will understand while is important to name each campaign you create with a unique name.
Lets move on…..
First, we’ll want see how we can build a huge list of email subscribers. Like traffic, you need a reasonable quality quantity of email list to really make money from your affiliate marketing.
This does not apply to affiliate marketing alone, either you’re selling your own products, making announcement to your list, driving traffic to new release e.t.c you need a huge amount of listeners to really get the best from your effort.
Now that you’ve sign up and create your first campaign, is time to copy the HTML code you’ll place in your squeeze pages that will enable you grab the email address of your prospect.
Your auto-responder company will provide you with this code, depending on your needs, you might need to edit this code to reflect your brand. Follow their instruction and guideline, as each company has its own tool and guidelines.
All you need is your HTML code in the right place in your opt in page and your done.
Promoting Your Campaign:
This is where the real promotion get started.
Like getting good quality traffic to a blog, you need to drive targeted traffic to your campaign so you don’t end up with bunch of email list that does nothing to your business except counting numbers.
The same principles that apply to driving traffic to blog also apply to driving traffic to squeeze pages with more aggressive approach since this is strictly pure business motivated.
Let me help you skip the worry over low quality traffic, if you want good quality targeted traffic, pay for it.ASAP.
No question asked, I have tried many free methods of getting email subscribers but they just don’t worth the effort and time. you get nothing in return, only that they make up for numbers in your list.
Save yourself the pain and get better traffic by paying for it.
However, you might want to combine both paid and free methods, there is no harm in doing it.
Social media sites are a very good platform to promotes your campaign, Facebook, Twitter, LinkedIn e.t.c. Your blog post is one of your best tool to effectively promotes your campaign.
Write a blog post that will entice people to sign up to your campaign and direct them to your opt in page. One Golden rule to get high opt in rate is to give in exchange for email address valuable products to your prospect. It could be an eBook, a podcast, premium themes, e.t.c.
Offer valuable gift and people will willingly give you their email address.
What to do Before Promoting Your Campaign:
Some smart internet marketers argue that is best to have a products for sale ready, so you redirect your prospect to the sales page immediately after they sign up. While some believe is a bad approach to long-lasting business building relationship.
I have no grudges against any of the two methods, you’re best in position to tell what works for you and what doesn’t. Some marketers have recorded great success with the former while some have seen many prospect never open their mail with that approach.
I have tried both methods and will say either both methods works best. It largely depend on what you’re promoting, your type of audience and your personal style of marketing.
Experiments with both methods and discover for yourself what works for you. Spotting ones weakness and error sometimes is the best way to learn.
Managing Your List:
The section talks about how you should properly nurture your list so many don’t unsubscribed from your campaign in no time.
Statistics has it that many subscriber opt out of newsletters campaign due to too many email delivery. Limit your email sending to preferably two out going mails per week.
This is good for many reasons :
- It allow your mail to get read and not taking as spam.
- The subscriber inbox don’t get filled up with your newsletter.
- It allow you to send out quality information.
- You get ready and plan ahead before sending out newsletter.
It is a bad business practices to always send out only promotional message to your list, large percentage of your newsletter should contain educational information that benefits your subscriber interest.
In fact, your newsletter should be another medium you teach your audience how to achieve their goals. If you make your newsletter a way to bombard your list with all your products marketing, then you stand the risk of losing them in no time or your mail would be mark as spam.
Give value in your marketing and let your list see a good reason they subscribed to your newsletter.
How to Find The Best Affiliate Products To Promotes:
Finding the right affiliate products to promotes is crucial to your internet business as its affect your income volume both in short-term and long-term.
First, if your blog topic is centered around a specific topic, you’re unlikely to sell products that are not relevant to your blog topic even if that product is very in high demand.
Two, don’t promotes low quality products and especially products you’ve not personally tried and tested their true quality. Remember, your audience trust in you is the most valuable product money can’t buy.
With that said, below are few quick tips to find the best affiliate products to promotes.
#1. Run Google Search.
This one works and will always to find the best product to promotes. Whatever your blog topics or products of interest, type in your search term and Google will present you with the most relevant options available.
#2. Visit Affiliate Networks Sites.
Here you will find thousands of affiliate products to promotes depending on your interest. And the good news is, is “FREE” to join most legitimate affiliate network sites, they don’t charge penny to become member of their program.
Disclaimer: The SFI link is my affiliate code, I stand to be your sponsor if you register through that link.
#3. Your Competitors.
Save your time the pain and headache, take a closer look at what, where and how your competitors are promoting. This could help put you on the right track quickly and easily.
Take a look at their sidebars and see things yourself, this will help you decide what’s working already and with good income potentials.
In conclusion, I hope this little piece of information will help you make the best of your internet marketing. If you enjoy this post and believe it you have learned one or two things here today, do us a favor- Twit it, share it on Facebook and help spread the work.
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